Sunday, October 26, 2014

Confusing Commas Create Conundrums

Before reading Grammar Girl, I considered commas to be the be-all, end-all tool for sentence structure. It turns out I was abusing their power. Grammar Girl introduced me to the concept of comma splicing: using commas to link two independent clauses without a conjunction. I usually write in a controlled stream of consciousness; therefore, I record what immediately comes to mind and edit errors or poor execution as they appear. This leads me to cram my writing with commas. Since my writing matches my thought process, I sprinkle commas wherever I naturally pause a sentence in my head.

Grammar Girl taught me about the power of the colon and its half-brother: the semicolon. Colons are used to add a qualifier to the end of a complete sentence that will clarify the previous text. Semicolons bring together closely related main clauses. This is a powerful weapon to combat my comma splice dilemma. I would often struggle with sentences containing subjunctive adjectives. In the past, I would write, “I don’t like seafood, however, I do like lobster”. I now know that you need to add a semicolon when dealing with subjunctive adverbs. “I don’t like seafood; however, I do like lobster”. Another way to combat comma splices is to create two separate sentences. “I don’t like seafood. I do like lobster.” As you can see, this is a less elegant solution than the semicolon. Used sparingly, it could break up sentence structure in an otherwise lengthy piece.


Grammar Girl taught me a lot of tips that seem insignificant when viewed individually. When put together, however, all of the advice on punctuation, style, and usage can make a good writer a great writer. 

Sunday, October 19, 2014

Travel Pro - Business Idea

Travel Pro is a smartphone application available on iOS devices that allows users to see nearby restaurants, entertainment, museums, and landmarks in the area.

The primary audience would be tourists who don’t know of all the various attractions in their destination. The app could also be useful to residents of areas that want to find something new. The app will be free because I imagine that users would probably download this on a whim to see if it could help them. If there was a price attached, then they would be less likely to give it a shot. Advertisements would probably be my main source of income (as well as a $1.99 in app purchase that removes ads). Another source of income would be working with business to feature them in the app. For a small fee the companies could be highlighted in their various categories.


Travel Pro will allow you to publicize your experience via the app and a link to your favorite social media account. Yes, this runs the risk of people using the app to complain about their experience, but it will force us to make the app as useful as possible. People can also visit the app's website to learn more about it. Extra advertising techniques might be necessary but I would first assess the success of the first strategy after a prolonged test period. I am also unsure how difficult it is to make a free app profitable. Similar to advertising, I would need to determine its financial success before changing it.

Overall, the app seems like a cool idea but after doing some research, I think that the app would be too similar to competitors to stand out. There are lots of travel smartphone apps out there and they all more or less, can achieve the features of Travel Pro.